If you answered
YES to any of the above,
2010
could be your
best
year
for you to
* Confidently
toot your own horn
* Make your practice
more client-focused
* Be known,
liked, and trusted as an authority
* Emphasize
dignified and civil interactions
* Successfully attract and convert prospects
* Increase your income
with your integrity intact
* Create client relationships
without selling.
IT'S
ALL ABOUT PUTTING YOUR GROWTH ON STEROIDS BY CONNECTING WITH
YOUR PROSPECTS!
If
you have ever felt overwhelmed by your competition and finding
effective ways
to differentiate yourself
from the Family Law practice crowd,
Get Your
Ideal Clients can help you connect with prospects by
*
Providing useful, value-oriented information
*
Showing problem solutions you provide
*
Creating community awareness of your practice
* Raising yourself
ethically above your competition
*
Marketing your practice comfortably
... with
credibility, authenticity, and
integrity
... with
competence,
confidence, and dignity
... with good interpersonal skills and communication
* Keeping clients
connected and coming back
*
Benefiting from increased referrals from satisfied clients.
FORGET
about just hoping clients will find you
FORGET
about using only advertising and your website
FORGET
about wondering if your marketing is working
NOW
you can create profitable visibility and credibility
to
attract, convert, and retain clients who will be your best
"advertising"!
As a Professionals, You CAN Get Your Ideal Clients
...
Comfortably
... Professionally with Dignity
... Ethically
... Effectively
... Without Selling!
Family
Law is a Particularly Competitive Area of Law
As
you know, the specialty of family law encompasses numerous
sub-specialties: divorce, spousal and child
support, custody, adoption, division of assets and
liabilities, termination of parental rights, grandparents'
rights. paternity, dependency and child neglect, domestic
violence, protection from abuse, pre- and post-marital
agreements, mediation, trusts, estates, and wills. And your
practice may focus on any one or a combination of these areas.
Family
Law
requires that you be especially sensitive to these most
stressful experiences
in life and let your prospects know of your awareness of
their distress. Furthermore, it requires that you make the
- Client's benefits your orientation and focus
- Client-attorney rapport and relationships
your #1 communication goal.
As poet
Maya Angelou has said, " ... [P]eople will forget
what you said, people
will forget what you did, but people
will ever forget how you made them feel."
But, You Think
You Have Already Been Doing That ...
So why are
you not attracting the clients you want?
You have been
working hard but your practice is growing more slowly than you
want
And a profitable practice with all your
ideal clients seems just out of reach
You know there is some
obstacle in your path but you are not quite sure what it is
... much less, how to deal with it.
Why Are You Not Marketing
Comfortably and Profitably ... Yet?
Solo
Law
Practitioners Like You Face Five Big Problems
When It Comes to Marketing
The
First Problem Is ...
You,
like most professionals, are somewhat reluctant to market yourself
because you see "marketing" as the same as "selling"
which is undignified and crass.
The Second
Problem Is ...
You tend to lack the strategic,
relationship-based educational strategies necessary to simply and effectively reach and convert
prospects to your clients.
The
Third Problem Is ...
You tend to not adequately
track the conversion
of leads from your
marketing efforts to consultations to clients so you know what
works.
The Fourth Problem is ...
You
tend to speak in legalese, in compound and complex sentences
using legal words, concepts, and large words that prospects
and clients may not understand fully. Moreover, you tend not seek
feedback. Prospects and clients are often too anxious or
intimidated by lawyers to ask for clarification.
And
the Fifth Problem is ...
As
surveys continue to show, the public has a distrust of
attorneys and tends to perceive them negatively until the
public
can get to know them individually. Because Family Law
practitioners are often involved in intimate, high-emotion,
conflict-filled
situations, the public may have an even greater negative
perception of family law practitioners as a group.
Get
Your Ideal Clients Can Help You Remove Those Obstacles
Imagine:
You Can Put Your Family Law Practice in Overdrive ... Now!
Why Listen to Me?
I
am
a Social Psychologist who has worked for over 25 years in the areas
of strategic relationship marketing, image management,
emotional intelligence, and the communication and interpersonal
skills associated with trust and relationship success with solo professionals.
As a result, I know what you
need ... what works ... and what you will
not
find elsewhere.
That
is
why I created the relationship-based
educational Get
Your Ideal Clients
Marketing Method which
can help you develop a profitable marketing system for your
practice. You can attract prospects and increase your clients 20% in only 3
months ... and create connections for life.
This Site Is Dedicated To
Helping You
-
Restructure
your thinking about all aspects of your marketing
-
Make
your marketing relationship-based through prospect
education
-
Create
the image of authority and accessible
resource prospects want
-
Focus
on connecting with clients to establish rapport
and trust
-
Provide
your clients with your expertise and the benefits
they
... Need
... Want
... Value
... Deserve
through your understanding and practical, problem-oriented information
-
Become the confident and competent "client magnet" you fervently
desire yourself to be ... in the rewarding practice you long to
have.
If You Want To Get Your Ideal
Clients,
Take
The First Step
... Toward Ending Your Marketing Attraction and Conversion
Difficulties And
... Accelerating the Growth of Your Practice Effectively With Integrity
Just
enter your first name and primary e-mail address in the Get Your Ideal Clients
Tips e-zine
subscription box in the upper left-hand corner of the page
and click "Count Me In!"
You
will immediately receive your Special Bonus, your
"EFFECTIVE LISTENING AND RESPONDING GUIDE,"
designed to help you
assess your current client-related listening and responding skills
with suggestions on how to improve them to forge even
more
effective Family Law lawyer-client communication and interactions.
Get
Your Ideal Clients Tips monthly e-zine issues will share with you articles, tips, advice, strategies, resources, events, important news,
announcements, and relevant offers on presenting and promoting
your practice
effectively and efficiently as well as recruiting,
converting, and retaining your clients profitably.
Playwright George Bernard
Shaw says:
"The
people who get on in this world are the people who get
up and look for the circumstances they want and if
they can't find them, make them."
It
is
Time to Make Things Happen For Yourself and Your Practice!
*
Overcome your marketing challenges ...
* Start on the
road to attracting new clients now with dignity...
* Exponentially accelerate your practice's growth ...
and succeed!
Get Your Ideal Clients Marketing
Method will show you how.
